The objective is to articulate a specific brand name clearly. Accurate pronunciation ensures effective communication and avoids potential misunderstandings in various contexts, such as customer service interactions or marketing campaigns. For instance, articulating it as “Too-lee” aligns with common usage.
Correct verbalization of the brand name fosters brand recognition and credibility. Historically, the brand, originating from Sweden, carries a pronunciation rooted in its Scandinavian heritage. Adhering to this intended sound reinforces the brand’s identity and preserves its cultural connection.