The process of inserting the trademark symbol () on macOS involves utilizing keyboard shortcuts or character viewers. This symbol denotes an unregistered mark used to promote or brand goods. For example, a company might use the symbol next to a logo to indicate its intention to register the mark officially.
Employing the correct symbol is crucial for accurate representation and legal considerations related to brand protection. Historically, the symbol has served as a preliminary step toward securing registered trademark status, offering a means of asserting ownership while navigating the formal registration process. Its presence can deter potential infringers and signal a commitment to safeguarding intellectual property.