Providing a downloadable virtual contact card (vCard) on a Squarespace website facilitates easy sharing of contact information. A vCard, typically in .vcf format, contains details such as name, organization, phone number, email address, and physical address. When visitors download and open the file, the information is automatically added to their contact list or address book.
Offering a vCard improves user experience by streamlining the process of saving contact information. Rather than manually inputting details, website visitors can quickly add the information with a single click. This convenience can lead to increased engagement and networking opportunities. Historically, physical business cards served this purpose; a downloadable vCard serves as a modern, digital equivalent.